Assignment Help| Baldwin’s Elite product Bat has an awareness of 72%.

1) Baldwin’s Elite product Bat has an awareness of 72%. Baldwin’s Bat product manager for the Elite segment is determined to have more awareness for Bat than Andrews’ Elite product Abby. She knows that the first $1M in promotion generates 22% new awareness, the second million adds 23% more and the third million adds another 5%. She also knows one-third of Bat’s existing awareness is lost every year. Assuming that Abby’s awareness stays the same next year (77%), out of the promotion budgets below, what is the minimum Baldwin’s Elite product manager should spend in promotion to earn more awareness than Andrews’ Abby product? Select: 1 3M 1M Nothing 2M 2) Demand is created through meeting customer buying criteria, credit terms, awareness (promotion) and accessibility (distribution). According to the Thrift segment’s customers, which of these products was the most competitive at the end of last year? Select: 1 Dart Alan Cure Camp 3) Baldwin currently has $20,482 (000) in cash and management has decided to issue stocks and bonds worth an additional $8,000 (000). Assuming that cash from operations will be the same for each of the following activities, which activity exposes this company to the most risk of being issued an emergency loan? Select: 1 Retiring the oldest bond A $5 dividend Liquidate the entire inventory Purchasing $18,000 (000) worth of plant and equipment 4) Buddy is a product of the Baldwin company which is primarily in the Nano segment, but is also sold in another segment. Baldwin starts to create their sales forecast by assuming all policies (R&D, Marketing, and Production) for all competitors are equal this year over last. For this question assume that all 1124 of units of Buddy are sold in the Nano segment. If the competitive environment remains unchanged what will be the Buddy product’s demand next year (in 000’s)? Select: 1 2562 1124 1203 1281 5) In order to sell a product at a profit the product must be priced higher than the total of what it costs you to build the unit, plus period expenses, and plus overhead. At the end of last year the broad cost leader Digby had an Elite product Dim. Use the Inquirer’s Production Analysis to find Dim’s production cost, (labor+materials). Exclude possible inventory carrying costs. Assume period expenses and overhead total 1/2 of their production cost. What is the minimum price the product could have been sold for to cover the unit cost, period expenses, and overhead? Select: 1 $10.73 $35.00 $21.46 $32.19 6) Select all of the following statements that are true four years from now, in the year 2016. Select: 2 The Elite segment will demand 5,871 thousand units The Nano segment will demand 5,405 thousand units The Thrift segment will demand 7,744 thousand units The Core segment will demand 9,774 thousand units 7) Looking at the industry Balance Sheets, suppose each company wants to increase its leverage to 3.0 by issuing bonds and purchasing plant and equipment. Which of the following company actions would accomplish that goal? Select: 1 Baldwin’s Total Liabilities would rise to 149,862,000. Baldwin could buy 104,312,000 additional plant and equipment. Chester’s Total Liabilities would rise to 182,758,000. Chester could buy 91,379,000 additional plant and equipment. Andrews Total Liabilities would rise to 137,284,000. Andrews could buy 86,470,000 additional plant and equipment. Digby’s Total Liabilities would rise to 222,768,000. Digby could buy 148,512,000 additional plant and equipment. 8) Which description best fits Andrews? For clarity: – A differentiator competes through good designs, high awareness, and easy accessibility. – A cost leader competes on price by reducing costs and passing the savings to customers. – A broad player competes in all parts of the market. – A niche player competes in selected parts of the market. Which of these four statements best describes your company’s current strategy? Select: 1 Andrews is a niche differentiator Andrews is a broad differentiator Andrews is a broad cost leader Andrews is a niche cost leader 9) Dart is a product of the Digby company. Digby’s sales forecast for Dart is 2093 units. Digby wants to have an extra 10% of units on hand above and beyond their forecast in case sales are better than expected. (They would risk the possibility of excess inventory carrying charges rather than risk lost profits on a stock out.) Taking current inventory into account, what will Dart’s Production After Adjustment have to be in order to have a 10% reserve of units available for sale? Select: 1 2093 units 2302 units 2079 units 2288 units